
SmileGate Investment announced that it has formed the 'SmileGate Rocket Booster 2nd Fund' and selected 'Sakak' as an investment recipient.
Sakak provides the 'CANDiY' solution, a B2B collection-type Customer Data Platform (CDP) that helps collect customer data easily and safely and utilize it for hyper-personalized marketing.
Sakak focused on the phenomenon of companies collecting, analyzing, and utilizing customer data from various angles to accurately understand customer needs and find insights. Particularly, from 2024, the use of third-party customer data (website visit records, page views, etc.) will be restricted, making it difficult to provide hyper-personalized services using customer data. At this point, Sakak plans to provide companies with the CANDiY solution that safely collects customers' zero-party data (wearable devices, habits/lifestyle, directly input interest information, MyData), integrates it with company data, and helps companies provide hyper-personalized customer services.
Founded in April 2022, Sakak developed the CANDiY solution that can safely collect customer data scattered across online and offline channels in various fields such as finance, healthcare, and education, and integrate it using AI technology. CANDiY complies with personal information-related laws when collecting, storing, and utilizing data, and helps companies safely use customer data by resolving privacy-related risks.
Sakak's CEO, Geon-gyu Bae, is a data and personal information expert who worked in Samsung Electronics' headquarters management support office and was in charge of global personal information protection law and data protection law response for Samsung Electronics. The company was selected for the Ministry of SMEs and Startups' technology startup support program TIPS (Tech Incubator Program for Startup) this year, and has been achieving results such as being selected as an excellent company in the Personal Information Protection Commission's personal information protection and utilization technology development challenge.
CEO Bae Geon-gyu said, "This investment from SmileGate Investment is a recognition of Sakak's growth and potential," and added, "We will create an era where highly sensitive customer data can be safely collected and utilized without personal information/privacy-related issues using the CANDiY solution."
Date: December 2023
SmileGate Investment announced that it has formed the 'SmileGate Rocket Booster 2nd Fund' and selected 'Sakak' as an investment recipient.
Sakak provides the 'CANDiY' solution, a B2B collection-type Customer Data Platform (CDP) that helps collect customer data easily and safely and utilize it for hyper-personalized marketing.
Sakak focused on the phenomenon of companies collecting, analyzing, and utilizing customer data from various angles to accurately understand customer needs and find insights. Particularly, from 2024, the use of third-party customer data (website visit records, page views, etc.) will be restricted, making it difficult to provide hyper-personalized services using customer data. At this point, Sakak plans to provide companies with the CANDiY solution that safely collects customers' zero-party data (wearable devices, habits/lifestyle, directly input interest information, MyData), integrates it with company data, and helps companies provide hyper-personalized customer services.
Founded in April 2022, Sakak developed the CANDiY solution that can safely collect customer data scattered across online and offline channels in various fields such as finance, healthcare, and education, and integrate it using AI technology. CANDiY complies with personal information-related laws when collecting, storing, and utilizing data, and helps companies safely use customer data by resolving privacy-related risks.
Sakak's CEO, Geon-gyu Bae, is a data and personal information expert who worked in Samsung Electronics' headquarters management support office and was in charge of global personal information protection law and data protection law response for Samsung Electronics. The company was selected for the Ministry of SMEs and Startups' technology startup support program TIPS (Tech Incubator Program for Startup) this year, and has been achieving results such as being selected as an excellent company in the Personal Information Protection Commission's personal information protection and utilization technology development challenge.
CEO Bae Geon-gyu said, "This investment from SmileGate Investment is a recognition of Sakak's growth and potential," and added, "We will create an era where highly sensitive customer data can be safely collected and utilized without personal information/privacy-related issues using the CANDiY solution."
Date: December 2023